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Database & Information

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Database & information

Our bespoke software drives our database of 30,000 key marketing decision makers. Of these decision makers we know which ones use agencies and what type, enabling:

  • Ease in creating the right filters by vertical market, size, profile and location
  • Campaign specific reporting and analysis, to ensure a campaign is on track and the right people are being contacted with the correct part of your offer
  • Sector and discipline specific analysis, producing market insights and patterns of buying
    behaviour which are used to inform our decisions

Web analytics & direct targeting

We’ve partnered with Canddi, a web analytics company. Their intelligent technology recognises and tells you who is on your website (not just how many visitors you’ve received), which gives your targeting a whole new lease of life. Results from Canddi are fed into our campaigns for greater accuracy and improved success rates.

CANDDI - Who is on your website

Market sectors

  • Automotive
  • Building & property
  • B2B
  • Charities
  • Clothing
  • Energy
  • Financial services
  • FMCG
  • Healthcare providers
  • Home
  • Internet
  • IT
  • Leisure
  • Luxury goods
  • Manufacturing
  • Marketing services
  • Media
  • Mother, baby & child
  • Pharmaceutical
  • Professional services
  • Public sector
  • Representative bodies
  • Retail
  • Telecoms
  • Transport
  • Travel
  • Utilities
  • Youth