Lead generation for pharmaceutical, medical and healthcare communications agencies

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by jim-piper

Whether your agency’s sole focus is healthcare/pharma/medical communications, or if that is just one aspect to your offer, the pharmaceutical marketing landscape has undergone profound transformation over the past few years. This has been driven by technological advancements and changing patient expectations.

Agencies have adapted and evolved and that agility will continue to be required moving forwards to enable them to compete for new business.

At Alchemis we understand the changing landscape of pharmaceutical marketing and critically, we are able to help our clients develop a compelling proposition and stand out in a crowded market. We also have the data and insight to connect with the key decision makers.

New business for healthcare agencies will only get tougher.

• Increased competition
• Longer sales cycles
• Data-driven marketing demands
• Budget constraints
• Internal resistance to change
• Actual connections with key decision-makers

Despite these challenges, 2024 continued to deliver new business relationships for our pharma clients looking to increase revenue, reduce reliance or fill portfolio gaps in different therapeutic areas.

We’ve delivered key wins in pharma, biotech, medical devices and consumer healthcare.

Don’t just take our word for it. Here are a few comments from agencies we have helped win new business for in the healthcare communications sector.

• “We have been working with Jim and his team for almost two years now and our experience has been overwhelmingly positive”
• “Our Account Manager feels like an extension of my team. He works with me on the strategic direction giving advice and insight”
• “The quality of contacts and leads has been consistently high and most of all I feel like the team care about us. They value our business, but they also want us to succeed – as if they were actually part of the agency”
• “I have used several new business agencies over 20 years in the industry and Jim runs the best business in my opinion.”

If your pharmaceutical/healthcare marketing agency has a requirement for new business, please get in touch.