We help research & insight agencies with their new business and lead generation.
Research has always been a favourite discipline and one in which we have had a lot of success over the years. Research agencies are a good fit for the Alchemis new business approach and model.
We have worked with large and small quantitative & qualitative agencies and targeted every sector with a huge variety of methodologies and approaches
We have seen how the research industry has evolved over the years. We’ve observed changes and trends in what agencies offer, what research users want, the rise of procurement and the impact of technology (for good and bad) to name a few.
Research agencies tend to remain clients for a long time. Our longest standing client of 16 years is a research agency
We have c. 5393 prospects with ‘Insight’ or ‘Research’ in their job titles across 2206 organisations on our database
We help research agencies with their lead generation and business development activity, developing a clear proposition to take to market, identifying those points of difference and approaches that will resonate best with the different target companies and decision makers. We build a clear new business and lead generation targeting strategy, based on market sector and company profile, likely challenges/issues companies are facing, potential spend, size and location
We also give advice on how to run new business meetings effectively and share examples of the best marketing collateral, particularly case studies.
If you’re a research and insight agency, get in touch today to find out how we can help with your new business and lead generation campaigns.