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News & Views from Alchemis

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Call us for a chat on +44 (0)20 7836 3678 or Email Jim Piper or David Newman


Top 5 questions asked about business development

If you’re a regular reader of my blogs, you will know that I meet hundreds of agency owners every year as I am responsible for winning new clients for Alchemis (along with a multitude of other responsibilities that are attached to running a business, albeit with 3 business partners).

In my experience, the five most commonly asked questions are (in no particular order):

  1. What’s the best time to start a new business campaign?
  2. How do you manage conflict and confidentiality?
  3. How can you guarantee me results?
  4. Can I pass over leads and contacts for you to follow up on my behalf?
  5. How will you get to understand not only my agency’s offer but the personality of my agency?

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