In the world of marketing and creative agencies, it would be a fair assumption to say that a decent sized client account will likely have a significant price tag attached to it. Typically, we would expect most clients of the agencies we work with to spend anywhere between £30K-£150K a year each. And whilst the … Read More

If you type the phrase “lead generation agency” into Google, you may (or may not) be surprised to find that you get 312 million results. That’s a lot of data to sift through by anyone’s standard (except maybe Google itself). So what do we mean by lead generation? The spectrum here is pretty vast, but … Read More

“At the end of a storm there’s a golden sky and the silver song of a lark”   It’s what we do now that will get agencies through this storm – leadership, proactivity, adaptation and innovation are key, but more importantly collaboration and community. For most, that golden sky seems a long way off, and … Read More

As most of the country are being confined to their homes for at least the next few weeks, I’m sure I’m not alone in finding there are a very different set of distractions to those faced in the office. My first distraction is the pain in my back as I’ve been sitting on a dining … Read More

Amid all the chaos and misery of the Coronavirus outbreak, not just in the UK but across half the planet, there have been a couple of positive points that have struck me. Firstly, the sheer speed that so many companies have been able to adapt and continue operating with a remote workforce. Secondly, the tenacity … Read More

Earlier this week, as I popped into Scribbler to buy a birthday card for my brother, I was reminded in no uncertain terms that Eros is second only to Father Christmas when it comes to the pecking order of the greetings market. The shop was packed with hordes of customers blocking the aisle, no doubt … Read More

Business development in the agency world can be a pretty tough racket at times. It will often require the seller to convince the buyer to take a leap of faith. In many cases, you are effectively trying to put across the case for buying into a “new idea” and this may feel like a step … Read More

Well here we are in a new decade! I hope you are all feeling bright-eyed and bushy tailed after a significant period of relaxation over the Christmas break? And as is tradition at the start of a new year, I trust you all made some achievable resolutions to improve your lives in 2020? I made … Read More

Business is a busy world. There are so many intricate pieces of the puzzle for success and many of these factors we can’t control easily. However, for those that we can, we need to control well… especially when it comes to new business! In some instances new business can be a fast and cheap environment, … Read More

It seems slightly egomaniacal to write about your own event, but I am going to anyway… it was our inaugural one after all! The focus was on the only 5 ways to grow your agency. However, I want to focus on number one. This was all about the value of your proposition. What does your … Read More