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News & Views from Alchemis

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Call us for a chat on +44 (0)20 7836 3678 or email Amanda Francis

  I was forwarded an article today with the ‘10 biggest interview lies’ and in the past I’ve seen countless similar lists referring to the ‘Top 10 things to avoid…’ or ’10 ways your body language can betray you’ etc etc. The internet is groaning under the weight of top interview tips and advice for … Read More

Objectives of the survey The objectives of the survey were to identify: Common issues market research agencies face when trying to win new business The best approaches taken to generate new business Changes in the market over the past 5 years Whilst the slant was towards ‘new business we found all the participants willing to … Read More

Back in June 2011 we carried out a comprehensive survey to establish why prospects agree to meet with creative, strategic and digital agencies. We asked our New Business Managers to complete a questionnaire and then cross-referenced this with two years of data covering 340,000 calls, 46,000 decision maker conversations and 3,400 meetings generated. We looked … Read More

With Amanda Francis taking a well earned break for 2 weeks in September I agreed to try and fill her considerable new business boots. Amanda had tried to avoid putting dates in for while she was away so it looked like I had two meetings to do in 2 weeks – easy. I ended up … Read More

The second quarter of the year has been even better than the first in terms of the performance of our business development managers. It was with some relief that we navigated the traditionally sticky period of April-May in good shape and then broke records in June. June normally marks the beginning of our most productive … Read More

Another solid performance from the sales team in February. We had several new clients start this month and even the most veteran business development professional gets a buzz from setting that first great meeting for their new client. Having so many new clients come on board can make life complicated so I’m glad to report … Read More